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CREATIVE / PHOTOGRAPHY / FILM

ZEGNA ESSENZE - PITCH

VIDEO CAMPAIGN- DIGITAL EPISODIC SERIES

Zegna Essenze

ZEGNA ESSENZE - PITCH

VIDEO CAMPAIGN- DIGITAL EPISODIC SERIES

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THE ASK: TO CREATE A DIGITAL CONTENT SERIES TO PROMOTE ZEGNA FRAGRANCE

THE IDEA: TO CREATE A SERIES TITLED ‘ THE ART OF THE CRAFT’ PROFILING TALENTED, ELEGANT, CREATIVE MEN FROM AROUND THE WORLD. FROM ARTISTS TO ARCHITECTS, CHEFS TO ACTORS, EACH TALENT TALKS ABOUT PREFECTING THEIR CRAFT AND PARALLELS THIS TO ZEGNA’S BRAND VALUES OF CARFTSMANSHIP AND PERFECTION.